Many ophthalmologists question how they can best utilize Twitter as part of their LASIK web marketing strategy. TweetBeep, yet another third party twitter application, is a perfect tool for ophthalmologists looking to generate patients from Twitter.
TweetBeep – which is similar to Google alerts – sends you free twitter alerts via e-mail. You can set up TweetBeep to alert you anytime that a specific keyword or phrase is tweeted. It is a fantasitic tool for tracking site mentions, competitor mentions, generating leads, managing your reputation and more.
The best part of TweetBeep, is that you can include “places” in your search results. So, for example, you can set an alert for the keyword LASIK that is tweeted within 50 miles of Denver. Therefore, if somebody in Denver tweets that they are interested in getting LASIK, you will be notified. Then, you can send them a message on Twitter inviting them into your office.
Have questions? Leave them in the comments section and I’d be glad to respond!
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I’m excited to announce these new blog entries from some of our favorite ophthalmologists across the nation! Their writers have really been putting some elbow grease into these!
- PRK Compared to LASIK by Clearview Eye and Laser Medical Center in San Diego, California. A great comparison of two very popular vision correction procedures. Which one is right for you?
- Beware His Flashing Eyes by The Khanna Institute in Beverly Hills, California. A funny way to promote his son’s work in video by referencing a great poem!
- LASIK Testimonial – Rocklin, CA by Griffin & Reed Eye Care in Sacramento, CA. Another great testimonial for this Northern-California based vision correction center!
- Gorilla Successfully Undergoes Cataract Surgery by The LASIK Directory. An amazing story about how vision correction surgery can improve life – even the lives of animals!

The American Academy of Ophthalmology is quickly approaching. This year it will be in San Francisco at the Moscone Convention Center, October 23-27 with exhibits open from October 24-27.
In addition to the courses that will be associated with this meeting, there are several other opportunities to improve your practice and the level of care you provide.
I noticed that Ophthalmology Times is also having a symposia running concurrently with the meeting. Once course in particular looks interesting, but I will not be able to attend:
“The Future of Eyecare: How Connectivity Will Change the Ophthalmic Community”
Saturday, October 24, 2009. Registration is from 6:15-6:30 and presentations and Q&A; will begin at 6:30.
If you get a chance to attend this course, please post a comment on the blog and let me know what you thought about it.